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13 Tips to Write Article for SEO
Really woke up after knowing how valuable content writing is for online readers. Right! Now, when you got that news finally, what’s next! Grab your seatbelt fast. We’re on a mission. Mission? Buddy, we have to move the pearl out of the box. OK, let me tell you the truth. We’re gonna take the pearl out of a box that’s hidden in the land of search engines. After getting the pearl, we would rub it on our palm to know the tricks (tips) to be a great content writer.
(Learn content writing for free via my Amazon Kindle Unlimited ebooks)
But first of all, what is SEO writing?
SEO stands for search engine optimization. This is the process of optimizing a website to bring as much relevant traffic to a site as possible via the high organic ranking of a site’s pages.
Next, SEO writing is the process of writing SEO content for your targeted audience and for all search engines. Purpose? To market or promote your business. Search engine optimized content or SEO content is an important factor to rank a site in search engine results pages (SERPs).
Well, there are many tips to write SEO content. But first consider some points or rules, which you should keep in mind before writing for SEO.
1. Write for human beings:
The number one tip that could be given for writing effective SEO content is to write for human beings. Yes, we have to rank our site in search engines. But this does not mean that we write for machines. We should not use complex language to write SEO content. Plus, your content should be engaging enough to tell your reader where’s their stop button. Why? So, they could focus on reading your content. Use simple sentences throughout your content. Use easy-to-understand phrases. Use simple vocabulary to avoid distracting your reader. Use bucket brigades or phrases for maintaining or enhancing engagement in your content. Some examples of bucket bridges are:
Are you ready?
Keep the ball rolling, man.
Caught you, pal.
Let’s get started.
Writing for humans also reminds of another thing, pal. You should write such content that is not keyword-stuffed along with being valuable and engaging. Try to keep your content high standard so that it could attract several backlinks. What are backlinks? Backlinks are those links that point to your site pages and belong to other websites. For effective SEO, backlinks are also important. Your content gets ranked higher when it has backlinks. Now, let’s move to the next point.
2. Understand Google’s ranking system:
You should properly understand Google’s ranking system. Why? In this way, you could rank your content effectively. For example, you should write a meta title and meta description for your site page. These tags help Google figure out which keywords suit your content. Then, you should add your targeted keyword in your content as much as should be. I repeat, don’t overuse your primary or targeted keyword. Then, use other relevant keywords in your article. This would help you rank your content very high in SERPs. Got this point!
3. Do your keyword research:
You should perform keyword research to know some long-tail (long) keywords. Why long-tail keywords? Actually, you need such keywords to get ranked easily on Google. The reason is short-tail (short) keywords have large search volume but are highly competitive search terms. Got my point, pal! Let’s move on to find more tips.
4. Write long-form content:
Well, you should write long-form content for your readers. Why? They want to read whole or detailed info on one page regarding a single topic. When you write such info on your page and publish it for them, they become more engaged on your page. You know this too. Why on earth would anybody want to surf online for the same topic! So, what people want, Google wants that too. Understood!
5. Make your sentences unique:
You should write unique or plagiarism-free content. Try to get 100 % uniqueness for your content. When I talk about the online audience, I think you should pay a lot of attention to your audience retention. Why? Coz if you have more old users, you would ultimately form an online community for your website. This community would keep on visiting your site for more valuable info that your site is based on. They would recommend your site to their fellows online and offline too. In this way, when people would love to spend more time on your site, and these people aren’t new too. This factor which also reduces your site’s overall bounce rate would ultimately lead your site pages go higher and higher on SERPs.
6. Use relevant keywords:
Another important point is you should use LSI or latent semantic indexing keywords for your website. What are LSI keywords? Hmm, these keywords or search terms are those phrases, which are semantically related to your published topic. For example, if you have a quality page related to how to make a leather handbag, you should have included some LSI terms. For example, for this leather bag article, some LSI keywords could be leather handbags for ladies, leather handbags for London, and material of leather bags, etc. Clear? What’s next! Move on to know this.
7. Link to high-quality websites:
Hmm, another tip for you by my site is linking your content to high-quality sites. For what? You should link to high-quality websites to make your content credible. If you take info from an outer source, cite this in your article. Then, you should also link to high-authority sites for more in-depth info there. That’s how you grow your site online as a writer.
8. Use different content types:
You should use various content types in your article. For example, you should add an image, video, infographics, GIF, or other media in your article to make this more attractive for people and search engines. Search engines love those pages, which have several content kinds to show to online readers. Why? Sometimes, people don’t want to read or scan info. They just want to take a look at an image or watch a video to get what’s in the article. This variation of media makes your article worthy of high ranking on search engines. Coz where people fall in love with, Google falls there too.
9. Use several subheadings:
You should use a lot of subheadings in your article to make it look highly comprehensive for people and search engines. When Google sees a lot of subheadings in your article, it’s a sign for him that your page is filled with adequate info regarding a particular topic. Well, the usage of multiple subheadings also lets you employ more and more LSI keywords in your article. So, a big ranking factor subheadings are for you, pal.
10. Keep your content under the same domain:
Then, you should keep all your content under the same domain. Why? This is important for your high SERPs ranking and credibility as an author. If you have your portfolio site, as an example, and all of its relevant content you have under the same domain, you are noted as a credible and effective author or writer for people and search engines. There is no solid reason to publish some of your same type content under different domains. What is considered effective online, it is. So, you should be careful in this matter.
11. Share your content on social media (SM):
You should share your content on social media (SM). Why? This makes your content more valuable in the eyes of search engines. In this way, your content gets ranked higher and higher on SERPs. Where people are involved, Google thrills, dear. And, your content would go viral or spread on Google SERPs too if it’s viral or spread on social media.
12. Monitor your site activity via Google Analytics:
Yup, you should monitor all of your site activities via free Google Analytics platform. In this way, you’d be able to understand which pages perform good and which don’t. And, many answers you’d get of several questions. Like how many desktop users do you have, and how many mobile users do you have? For example, you’d also be able to know the percentage of your returning site users.
13. Create a catchy title or headline:
Write such titles for your pages that are clear, error-free, concise, attractive, numbered, informative, and keyword-oriented. Moreover, these should have proper capitalization as well. Such catchy titles make your page highly engaging in front of online searchers. And, they’re more likely to click on your pages after reading these titles.
Some examples of attractive titles are:
10 Ways to Grow Your YouTube Channel
12 Tips to Write Ads for Social Media
By the way, if you want to know in more detail how to write an SEO content article, you could read my ebooks for free on Amazon Kindle Unlimited. Feel free to read all of my ebooks for free there.
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